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Products for your growth journey

Turn Conversations into Conversions with

WhatsApp & PayU

Reduce checkout friction and provide better customer conversion by offering seamless in-thread payments on WhatsApp

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Streamline checkout with data insights, payment recommendations, stored address & payment information on the website / app

Checkout Express

Get access to capital against PG settlements with a click of a button right from the PayU dashboard



Offer Engine & Recommendation Engine

Data Insights

Increase conversions with the two-engines working in tandem for improved product discovery & superior checkout experience

Help deliver efficiencies across the customer value chain, supporting businesses to acquire & retain users

Businesses can provide a seamless in-app shopping experience within WhatsApp.

Businesses can provide diverse payment options, including cards, UPI, net banking, and more on WhatsApp.

Businesses can connect their PayU accounts to start accepting payments on WhatsApp.


Feature Overview: Payments on the WhatsApp Business Platform

For Businesses

Customers can pay using their preferred payment method like net banking, UPI, wallet, etc. without any redirection.

Customers get instant payment confirmation, can easily track order status, & check their transaction history on WhatsApp.

Customers can easily discover & re-engage with businesses they recently transacted with.


For Customers

PayU Unique Offerings

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